Creating sustainable packaging is a balance between safe-guarding the planet and protecting the product. Imagine a scenario where a product is damaged during transit, the draining of resources to reship the product and dispose of the damaged unit has a negative impact to your sustainable packaging goals. Ease of package recyclability should also be a key feature for the end-life of the packaging, it’s not ideally sustainable if it does not get recycled. At YFY Jupiter, we tailor solutions to meet our client's unique needs and drive sustainable packaging transformation across industries.