We’re taught to not judge by appearances only, but when it comes to buying habits, over 70% of consumers agreed that packaging design can influence their purchasing decision. The packaging design of a product is more than just decoration; it’s all part of the customer experience and brands should take advantage of this crucial marketing tool. At YFYJupiter, our designers and engineers focus on these 5 key areas in our development processes.

Material efficiency. 
Design for recovery. 
Recycled content. 
Responsible fiber sourcing. 
On-pack messaging.